E-commerce & Social

E-commerce & social — where purchase intent is highest

Marketplaces and social are different “stores”. We optimise listings, promotions, platform ads and social content so one brand wins on each channel’s rules.

  • Shopee
  • Lazada
  • Fanpage
  • TikTok Shop
E-commerce & Social Commerce

Commerce + Social

Shopee · Lazada · Fanpage

GMV / orders

Marketplace KPIs

Listing CR

Conversion rate

Inbox → order

Social commerce

Common SME challenges

Before we prescribe tactics, we diagnose the real problem — bad diagnosis costs more than doing nothing.

  • Thin stores: weak images, copy-paste descriptions, poor platform SEO.
  • Marketplace ads burn budget without hero SKU strategy.
  • Fanpages only push sales, erode trust, no inbox playbook.
  • Price/promo not synced across web, marketplaces, and social.

A fit if you are

  • Brands already on or launching Shopee–Lazada
  • Shops with social traffic but weak close rates
  • SMEs wanting operations systems — not “open store and hope”

How we execute

Three practical pillars — measurable, repeatable, scalable.

Listings that convert

Titles, 1:1 images, cover video, search keys by category.

Promotions with margin math

Flash sales, vouchers, free-ship — tied to contribution margin.

Social that sells & serves

40/40/20 content mix, inbox/Zalo scripts, livestream when fit.

What you get

Clear deliverables — no vague “marketing work”.

01

Store & Fanpage audit

Listing score, ratings, content gaps, top competitors.

02

Storefront optimisation

Images, copy, SKU variants, primary/secondary keywords.

03

Marketplace & social ads

Campaign structure, test budgets, remarketing.

04

Weekly operations

Posting calendar, reply templates, GMV & ad-cost reports.

Engagement model:One-time setup + monthly ops retainer. Client owns warehouse/CS for rating health.

5-step process (agency standard)

  1. 01
    Plan

    Full marketing plan aligned to business goals.

  2. 02
    Contract

    Clear scope, timeline, and outcome commitments.

  3. 03
    Execute

    Launch across agreed channels.

  4. 04
    Monitor

    Optimise continuously from live data.

  5. 05
    Review

    Transparent weekly/monthly reporting.

Want to apply E-commerce & Social to your business?

Share your number — get a 30–90 day roadmap tied to business metrics, no vanity promises.

CallZalo